AYEYE Privacy Policy

Effective Date: 16th December 2024

At AYEYE (“We”, “Our”, or “Us”), we are committed to safeguarding your privacy and ensuring the protection of your personal information. This Privacy Policy outlines how we collect, use, store, and share your data in compliance with the UK General Data Protection Regulation (GDPR) and applicable UK data protection laws.

By using our website or services, you agree to the terms of this Privacy Policy. If you do not agree, please refrain from using our website.

1. Data We Collect

We collect and process the following types of personal data:

1.1 Information You Provide to Us:

  • Full Name
  • Contact Information (e.g., email address, phone number, postal address)
  • Payment Information (via secure third-party processors)
  • Account Login Details
  • Course Preferences or Feedback

1.2 Information Collected Automatically:

  • IP Address
  • Browser Type and Version
  • Device Information (e.g., operating system)
  • Website Usage Data (e.g., pages visited, time spent on our site)
  • Cookies and similar technologies

1.3 Information from Third Parties:

  • Payment providers (to confirm payments and transactions)

Analytics providers (e.g., Google Analytics for website insights)

2. How We Use Your Data

We use your data to:

  1. Provide and deliver our services (e.g., course access, consultations).
  2. Process transactions and manage payments.
  3. Improve user experience and website functionality.
  4. Communicate with you regarding your enrollment, support, or updates.
  5. Send marketing communications where consent has been given.
  6. Comply with legal obligations.

3. Lawful Basis for Processing

We process your data under the following legal bases:

  • Contractual Necessity: To deliver our services and fulfill our contract with you.
  • Legitimate Interests: For business improvements, analytics, and support.
  • Consent: For marketing emails or other communications.
  • Legal Obligations: To comply with applicable laws.

4. Sharing Your Data

We do not sell your personal data. However, we may share your data with:

  1. Service Providers: Trusted third-party providers for payments, website hosting, and analytics.
  2. Legal Authorities: Where required by law or to protect our rights.
  3. Professional Advisors: Such as accountants or legal advisors.

Any third parties we share data with are bound by strict confidentiality and data protection obligations.

5. International Data Transfers

Your data may be transferred to countries outside the UK. In such cases, we ensure that:

  • The country has adequate data protection laws, or
  • Standard Contractual Clauses (SCCs) or other safeguards are in place.

6.How Long We Keep Your Data

We retain your personal data for as long as necessary to:

  • Provide our services.
  • Comply with legal obligations.
  • Resolve disputes and enforce agreements.

Upon expiration of the retention period, your data will be securely deleted.

7. Your Rights

Under the UK GDPR, you have the following rights:

  1. Right to Access: Request copies of your personal data.
  2. Right to Rectification: Correct inaccurate or incomplete data.
  3. Right to Erasure (“Right to Be Forgotten”): Request data deletion under certain conditions.
  4. Right to Restrict Processing: Restrict the use of your data.
  5. Right to Data Portability: Request transfer of your data to another service provider.
  6. Right to Object: Object to data processing for marketing purposes or based on legitimate interests.
  7. Right to Withdraw Consent: Withdraw consent for marketing communications at any time.

To exercise your rights, please contact us at [Your Support Email].

8. Cookies and Tracking

We use cookies to enhance your experience on our website. Cookies are small files stored on your device that collect information about website usage. You can manage cookie preferences through your browser settings.

For more details, refer to our Cookie Policy.

9. Security of Your Data

We take appropriate technical and organizational measures to protect your data against unauthorized access, loss, or misuse. However, no system is entirely secure, and we cannot guarantee absolute data security.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes by email or via our website. Please review this page regularly for updates.

11. Contact Us

If you have any questions or concerns regarding this Privacy Policy or how we handle your data, please contact us:

AYEYE
The Fox and Pheasant Centre
Black Barn
White Colne
Colchester
CO6 2PS
Phone: 01206 625041
Email: support@ayeye.co.uk